I was contacted by my friends at Variable and the American Civil Liberties Union (ACLU) to direct a PSA-style video on voter’s rights staring ACLU’s celebrity ambassador, Lewis Black. The ACLU already had a rough draft of the script with the basic message and facts they wanted to convey, but it was up to me to shape it around a scenario. So, I decided on the environment I’m most familiar with - my photography studio.
BUT- the most important thing: cast someone else (who is much better looking) to play the photographer.
Thanks to all the kind and talented folks at ACLU for trusting me with this important project, and Lewis for being such a professional maniac. To see the social interaction this video has stirred up on ACLU’s Facebook page, peep it here.
JL
ADD A COMMENT (8)
Mark // October 22, 2014 21:22
I just laughed out loud. God dam it that was great!!
Matt Korinek // October 23, 2014 15:31
Great spot Joey! Must have been really nice to work on a project that can make a difference. Too many people take democracy for granted.
melanie rebane // October 27, 2014 21:19
This was so clever and so well done . Hope it gets shared wildly because the message is rich! Cheers.
Raul // October 30, 2014 21:11
Joey where i can get those background in a low prices?
Rainer Behrens // November 01, 2014 07:29
Joey,
I love your still works.
You are applying all your great skills to this important cause.
Awesome!!! Thank you.
Philippe // November 02, 2014 19:51
Lewis Black is one of my favourite comedians. You did a wonderful job directing this video! Can't want to see more directing work from you.
lorin duckman // November 03, 2014 01:57
Democracy died when the Supremes decided Citizens United. At least Mr. Black can still be angry at everything.
Shauna H. // January 20, 2015 18:49
This is fantastic. Great message and great presentation. I'm still laughing thinking about it.
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